Yummi Crystal Candles
PACKAGING DESIGN | PRINT DESIGN
This limited-edition line of scented Crystal Candles produced by Yummi Candles was an exciting project for me to work on because I was able to select the fragrances for each candle and design the labels based on the fragrances I selected. This apothecary-inspired, illustrated label is printed on linen-textured paper and sealed shut with a silver, custom branded Yummi wax seal for a fancy, bourgeois look.
I began this project by researching the described effects of each stone which was going to be placed in the wax of each jar candle: amethyst, rose quartz, celestite, and citrine. After noting the effects of each stone, I selected a proprietary fragrance from Yummi Candles’ extensive catalogue of scents that I thought best suited each stone. After finalizing the fragrance for each candle, I was able to begin the illustrations for each fragrance.
At Yummi Candles, each fragrance is categorized by fragrance family and colour-coded. Lavender Bud + Blonde Cedar is an aromatic fragrance, and is colour-coded purple, which matches the colour of the amethyst stone. Vintage Champagne + Red Roses is a floral fragrance, and is colour-coded pink, which matches the colour of the rose quartz stone. Cactus Water + Himalayan Musk is considered a fresh fragrance, and is colour-coded blue-green. The celestite stone is a pale blue colour. And lastly, Ginger + Meyer Lemon is a bright, yet spicy citrus fragrance, and is colour-coded yellow, which again matches the yellow colour of the citrine.
Each illustration includes elements which exist in the fragrance oil. For example, Cactus Water + Himalayan Musk has top notes of prickly pear, middle notes of Magnolia and Jasmine, and base/dry notes of Himalayan musk. All of these elements are illustrated on the front of the label, in the colour that is dictated by its fragrance family. This is true for each fragrance.